New Discover Wisconsin Episode Featuring ATV Adventures Including in Black River Falls

Wednesday, April 2nd, 2025 -- 8:01 AM

Discover Wisconsin, the nation’s longest-running travel & tourism TV series, will be exploring four off-road destinations in their newest episode, “ATV Adventure Lands, Rice Lake, Black River Falls, Mauston, & Green County,” streaming on April 2nd.

Host Lindsey Hayes embarks on an exhilarating ATV adventure through Rice Lake, Black River Falls, Mauston, and Green County. Viewers will experience a wild ride across scenic hills, rugged landscapes, and rolling countryside, showcasing the best off-road destinations Wisconsin has to offer.

These four destinations promise thrilling trails and breathtaking views that will leave ATV enthusiasts craving more. “Who doesn't love a little throttle therapy?! Riding UTVs is one of my favorite ways to explore. From Rice Lake to Black River Falls, Mauston, and Monroe in Green County, fall offered up a colorful display on the trails,” said Discover Wisconsin Host and Producer Lindsey Hayes.

“For me, the best part is meeting the people who are passionate about the sport. We also rode near my family farm, so some of my favorite cows made their TV debut.”

In Rice Lake, Lindsey begins her adventure on the renowned Wild Rivers Trail, a 104-mile former railroad corridor. She also features Trailhead Adventures, a convenient stop for ATV rentals and trail information.

The journey continues in Black River Falls, where Lindsey partners with Bear Bogging Adventure Tours to navigate Sand Country, which offers hundreds of miles of diverse trails that cater to all skill levels.

Meanwhile, Mauston welcomes ATV enthusiasts with accessible accommodations and local attractions. Lindsey recommends stops at Riverside Park, Carr Valley Cheese, and Jay's of Mauston.

To experience the scenic beauty of the area, Lindsey teams up with Adrenaline Rush Sports to explore the Castle Rock Lake Area, including Buckhorn Bridge. The day concludes with a classic Wisconsin Friday fish fry.

Finally, Lindsey travels to Monroe in Southern Wisconsin's Green County, known as the Gateway to Cheese Country. There, she meets up with the Green County ATV Club to ride the Cheese Country Trail, showcasing the historic Browntown Bridge, and stops at Bennett's Junction House and Alp & Dell Cheese Store in Monroe.

The episode also highlights the Green County ATV Club's festive Halloween Ride. You can stream the exclusive early debut on Wednesday, April 2nd at 4 p.m., available through discoverwisconsin.com and YouTube.

The episode will air on April 5th and 6th at varying times across local affiliates of the Discover Wisconsin Regional Television Network. The episode will reach the show’s broadcast network of viewers across the upper Great Lakes region, including Wisconsin, Minnesota, Iowa, and Upper Michigan.

For more information on the broadcast schedule, visit discoverwisconsin.com.

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