Tourism Numbers for Chippewa and Eau Claire Counties

Monday, June 12th, 2023 -- 10:00 AM

Wisconsin tourism’s industry had a record-breaking economic impact in 2022.

Record-breaking overnight visits fueled the $23.7 billion total economic impact. Each of the 72 counties saw year-over-year growth. 1 in 21 jobs in Wisconsin was sustained by tourism in the state with 2.9%, or 174,000, jobs were in the tourism industry.

$1.5 billion were generated in state and local taxes due to tourism and $1.3 billion in federal taxes. Each household in Wisconsin would have had to pay an extra $620 in 2022 to maintain the same level of government service generated by tourism spending. Last week we heard about the tourism numbers here in Clark County, as well as Marathon, Wood, and Jackson Counties.

For our remaining neighboring counties, Chippewa County had a total of $174 million in economic impact in 2022. Direct visitor spending came to $114.5 million for Chippewa County. The County had 1,403 tourism jobs in 2022. The County generated $10.3 million in state and local taxes in 2022.

Eau Claire County had a total of $433 million in economic impact in 2022. Direct visitor spending came to $268.9 million for Eau Claire County. The County had 3,845 tourism jobs in 2022. The County generated $29.8 million in state and local taxes in 2022.

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