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It's Small Business Saturday

Saturday, November 27th, 2021 -- 9:17 AM

Saturday, November 27, 2021 is Small Business Saturday.  The Us Small Business Administration encourages everyone to celebrate and support small businesses and all they do for their communities. This year, they understand that small businesses need our support now more than ever as they navigate, retool and pivot from the effects of the coronavirus pandemic. Business organizations across the country encorage supporting your local small businesses by shopping at a small business.

Founded by American Express in 2010 and officially cosponsored by SBA since 2011, Small Business Saturday has become an important part of small businesses’ busiest shopping season. Historically, reported projected spending among U.S. consumers who shopped at independent retailers and restaurants on Small Business Saturday reached an estimated $19.8 billion according to the 2020 Small Business Saturday Consumer Insights Survey commissioned by American Express. The survey also found that 97% of shoppers recognized the positive impact they can make by shopping small and 85% of them reported they also encouraged friends and family to Shop Small® as well.

There are nearly 32 million independent small businesses nationwide. Get out and support them today on Small Business Saturday and all holiday season long.


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