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March Madness Is Here!

Tuesday, March 19th, 2024 -- 10:26 AM

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Selection Sunday revealed this year's 68-team tournament and now fans across the country will fill out their brackets before games start this week. 

Just in time for the start of the tournament, a new study revealed which cities, states, and fanbases are the most and least obsessed with March Madness. 

In addition to the brackets, many other areas of the March Madness tournament contribute to the excitement that drives the obsession of fans. So the team at Solitare Bliss set out to find which parts of the country are the most faithful of the tournament’s followers.

Key Takeaways

  • Residents in Arizona, Utah, and Nebraska are the most obsessed with March Madness.
  • Residents in Indianapolis, IN, Phoenix, AZ, and Nashville, TN, are the most obsessed with March Madness.
  • The average American watches six games in the March Madness tournament each year.
  • Duke and UConn are Americans' top picks to win the 2024 March Madness tournament.
  • Our study found that 33% of Americans watch the March Madness tournament every year.
  • When it comes to March Madness, 1 in 5 Americans make a bracket every year.

The Most March Madness-Obsessed Cities and States


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